What You'll Learn
Build an engaged email list from scratch
Write subject lines that get opened
Design responsive emails that convert
Set up automated email sequences
Segment your audience effectively
Improve email deliverability
Analyze and optimize campaigns
Stay compliant with email laws
Table of Contents
1
Introduction to Email Marketing
Why email marketing matters and how to get started.
4 lessons15 min
2
Building Your Email List
Strategies for growing a healthy, engaged subscriber base.
6 lessons25 min
3
Email Strategy & Planning
Create an email strategy that drives results.
5 lessons20 min
4
Writing Compelling Emails
Craft subject lines and copy that convert.
8 lessons35 min
5
Email Design Best Practices
Design beautiful, responsive emails that work everywhere.
6 lessons25 min
6
Email Automation
Set up automated workflows that nurture and convert.
7 lessons30 min
7
Segmentation & Personalization
Target the right audience with the right message.
5 lessons20 min
8
Analytics & Optimization
Measure, analyze, and improve your email performance.
6 lessons25 min
9
Deliverability & Compliance
Ensure your emails reach the inbox and stay legal.
5 lessons20 min
10
Advanced Strategies
Take your email marketing to the next level.
4 lessons15 min
More Guides
Email Automation Guide
Master automated workflows and behavioral marketing.
8 chapters
Email Deliverability Guide
Everything about getting into the inbox.
6 chapters
Email Design Guide
Create beautiful, responsive email designs.
7 chapters